Hello, I am Tyler Rich, PhD. I am a Licensed Marriage and family therapist.
My Path To Becoming A Therapist
I consider myself a Las Vegas local, having attended high school and college here. From the time I was in elementary school, I remember being the person that my friends would come to with their problems. Entering college at UNLV, I felt I was called to the ministry. After completing counseling coursework, I discovered my passion for helping people through therapy, which led me to earn my Bachelor’s degree in Human Service Counseling.
I earned my Masters in Marriage, Family, and Child Therapy at the University of Phoenix. I opened Richer Life Counseling during my student internship, and have been working full time as a therapist since graduating. I have been practicing since 2015.
Before returning to grad school, I worked in what I call the “real world” of corporate America. I was a GM and trainer. With that training outside of my training as a therapist, I learn the importance of providing excellent customer service and how that must be apart of therapy. When in grad school, I worked at a facility that worked with severely mentally ill. Along with working in a rehab, I gain experience seeing how substance abuse impacts our psyche. These experiences help guide me in my understanding of human nature and taught me to always be questioning why we all do what we do.
I continued my education by pursuing my PhD in clinical sexology. In earning my PhD, I focused my dissertation on developing a sex postive treamtent portocall for sexual addictive behavior (out-of-control sexual behavior). During this time, I have also become an AAMFT-approved supervisor, a Certified Sex Therapist (AASECT ), and a Certified Sex Addiction Therapist (IITAP).
Throughout my career, I have worked as the lead therapist in a sexual addiction intensive outpatient program. Since then, I have created my own intensive sexual addiction outpatient program, along with an online psychoeducation course. You can learn more about my sexual addiction program by visiting www.richerliferecovery.com.
How I View Working With Clients
My view of therapy (or theoretical model) is based on a mixture of Emotionally Focused Therapy, Jungian (depth) Therapy, and Existential Therapy. What I have found is that the clients I work with want a more profound change in their lives, not just a set of tools that will help them solve the problem quickly. Meaningful change happens in 3 parts. Part one is making behavior changes. Part two examines the underlying emotion driving the behavior and explores how to access, own, and share those emotions. The final and most insightful part of therapy examines the deeper meaning of yourself. This can be achieved by examining your beliefs about yourself and the world around you, learning to tap into your unconscious, and cultivating compassion for yourself.
I find that the clients that I do the best work with are those who are interested in looking deep within themselves. Clients who can explore themselves and their relationship and go deep, but also and laugh and smile.
My Specialties
- Concerns regarding past unwanted sexual experiences (Sexual Trauma)
- Exploring KINK & BDSM
- Impulsive sexual behavior/out-of-control sexual behavior (sometimes referred to as “sex addiction”)
- Navigating Sexuality and Religious Beliefs
- Non-Monogamy (Polyamory, Swinging)
- Sexual issue with infidelity
- Sexual Issues
- Sex Education - A Safe Place to Ask Questions
Certification Our Therapists Have:
Therapy Models Our Therapist Uses:
- Depth Therapy
- Emotionally Focused Couples Therapy
- Gottman Method

Fun Facts About Me
- I have run over 18 Marathons & 33 Half Marathons
- I love all things Disney
- I love going on Cruises
- I grew up in Green Valley
- I have a Shiba Inu at home
- I am an Eagle Scout (at 15)
- I’m always training for my next Marathon
- I have been to San Diego Comic-Con
- I was born in Colorado
Let’s Work Together
If you are ready to make a positive change in your life, contact me today to start your journey. I tell my clients that a good therapist helps you hear your own voice and understand yourself better. I want to help you explore the parts of yourself.
Dr. Tyler Rich
Licensed Marriage & Family Therapist
Certified Sex Addiction Therapist
Certified Sex Therapist

